Effective Date: 28 February 2025

1. Purpose

This Social Media Policy outlines the guidelines for Nurse Yard employees, affiliates, and customers when engaging with our brand on social media platforms. This policy ensures compliance with our Terms of Service and Privacy Policy, protecting both our brand integrity and our community members.

2. Scope

This policy applies to:

• Nurse Yard employees, contractors, and affiliates using social media on behalf of the company.

• Customers and community members engaging with Nurse Yard’s official social media channels.

• Any content shared, commented on, or posted related to Nurse Yard products, services, and brand identity.

3. Official Social Media Accounts

Nurse Yard maintains official social media accounts, including but not limited to:

• Facebook: [@NurseYard]

• Instagram: [@NurseYard]

• Twitter: [@NurseYard]

• TikTok: [@NurseYard]

• LinkedIn: [@NurseYard]

• YouTube: [@NurseYard]

Any accounts outside of these are not officially recognized by Nurse Yard.

4. Employee Social Media Guidelines

Employees and affiliates representing Nurse Yard on social media must adhere to the following:

• Be professional and respectful. Avoid engaging in arguments, political debates, or making offensive statements.

• Do not disclose confidential information. This includes internal business strategies, customer data, financials, or unpublished product details.

• Clearly state personal opinions. If discussing industry-related topics on personal accounts, include a disclaimer such as: “Opinions are my own and do not reflect the views of Nurse Yard.”

• Use official branding appropriately. Employees should not use Nurse Yard logos, images, or trademarks without prior authorization.

• Report brand misuse. If an employee notices unauthorized use of Nurse Yard’s name, content, or trademarks, they must report it to management immediately.

5. Community Engagement Guidelines

Customers and community members interacting with Nurse Yard’s social media must adhere to the following:

• Respectful communication. No hate speech, harassment, discrimination, or offensive language is tolerated.

• Stay on-topic. Comments should be relevant to Nurse Yard products and discussions.

• No spam or promotions. Unsolicited advertising, phishing, or unrelated links will be removed.

• Privacy respect. Do not share personal or confidential information, including order details or contact information, in public comments.

• Feedback & complaints. Constructive feedback is welcomed, but concerns should be directed to customer service via [support@nurseyard.com] rather than public disputes.

6. Intellectual Property & Content Sharing

• Any content shared by customers using Nurse Yard products (photos, testimonials, reviews, etc.) may be reposted on our official accounts with credit to the original creator.

• Users must have legal rights to any content they post, ensuring no copyright violations.

• Misrepresentation or false claims about Nurse Yard products will not be tolerated.

7. Crisis Management & Reporting Issues

In cases of brand reputation threats, misinformation, or social media crises:

• Employees must escalate concerns to management immediately.

• Official statements will be made by designated representatives only.

• Nurse Yard reserves the right to remove any content that violates this policy and take necessary legal action if required.

8. Compliance & Policy Violations

Failure to adhere to this Social Media Policy may result in:

• Content removal

• Account restrictions or bans from Nurse Yard’s social media pages

• Disciplinary action for employees, including termination if necessary

• Legal action if policies related to defamation, copyright infringement, or privacy violations are breached

9. Policy Updates

Nurse Yard reserves the right to modify this policy as necessary. Updates will be reflected on our website and communicated through official channels.

For questions or concerns regarding this policy, please contact [support@nurseyard.com].